Launch of Kiss Goodbye to MS

Irish actress Aoibhinn McGinnity, Sara-Jane Tracy and her brother James Tracy, Irish rugby player launch campaign

MS Ireland is calling on supporters to Kiss Goodbye to MS from January 17th until February 14th 2017 and to help raise funds for MS research and essential services for more than 9,000 people with Multiple Sclerosis. 

Image removed.Actress Aoibhinn McGinnity is bringing her support to the Kiss Goodbye to MS campaign: "I'm delighted to be part of this effort to raise funds for MS research and help people living with MS. It's an important campaign for people and family members affected by MS, which is usually diagnosed between the ages of 20 and 40. Please go red, and wear, dare and share to support them." 

Sara-Jane Tracy, 29, who is heading up the campaign for MS Ireland, was diagnosed with relapsing remitting MS in July 2015. Sara-Jane had suffered health problems for several years before being diagnosed. She was a professional show jumper before her diagnosis with MS.  

Her brother, James Tracy, Irish rugby player, as well as all of her family and friends are a great support to Sara-Jane as she faces the challenge of living with and fighting MS every day. "I have a mountain to climb and I work on staying strong and positive," says Sara-Jane.  

MS Ireland joins 11 other MS organisations throughout the world as they encourage the public to Kiss Goodbye to MS and raise money for MS research and vital services. MS Ireland is the national services, information and research organisation supporting the MS community.

Ava Battles, Chief Executive, MS Ireland comments: "Kiss Goodbye to MS is about raising awareness of Multiple Sclerosis among young adults and supporting MS Research as well as funding vital services that reduce the impact of MS including physiotherapy, counselling, and newly diagnosed seminars. The campaign is also, significantly about hope, enabling and empowering people with MS to live the life of their choice to their fullest potential." 

Help Kiss Goodbye to MS 


Raise funds and awareness by wearing something red for a day or hold a red day event at work or in the community. Put on your favourite red lipstick, pucker up and share a kiss on your social media platforms using the hashtag #kissgoodbyetoms. Don’t forget to text SMOOCH to 50300 to donate €4 and nominate your friends and family to take part. If you don’t fancy wearing red lipstick, any red item of clothing or accessory will do!


Dare yourself or someone else to do something out of your comfort zone and get sponsored for it. This year we’re daring people to do the MS sky dive! But sky dives aren’t for everyone so please feel free to do a different dare! 


Amplify everything you do by sharing it with your communities on social media and beyond.

For more information on how to get involved in the campaign, visit